Real Estate Philippines News Blog

The biggest competition in the bustling Santa Rosa Laguna development area is between ETON CITY and Ayala Nuvali, which are developed respectively by two of the Philippines’ biggest and richest tycoons: Ayala and Lucio Tan.

Perhaps most of us are already aware that the Sta Rosa Laguna area is currently being developed into the next Makati City, so you can just imagine what you can gain from property appreciation there! Due to our rapid population growth (as discussed in my previous blogpost at (http://www.realestatephilippinesblog.com/philippine-properties-still-good-bargains/), the strength of our BPO sector and the overcrowding of Metro Manila, we Filipinos will soon need a new modern financial district aside from Makati and Ortigas to move on to. This place would be IT!

Now, to develop such a immense and powerful financial district, there are several steps summarized below..

1. Masterplan the COMMUNITY – place appropriate zones for commercial, industrial, and residential zones, ensure water and electricity supplies
2. Place the PEOPLE – develop the surrounding residential villages
3. Provide their other basic NEEDS: education, food, work – build schools, groceries, churches, hospitals, marketplaces, and small offices at first
4. Give them their WANTS – build shopping centers and malls, auto dealers, parks and playgrounds, and other attractions
5. CONTINUE developing – build more infrastructures; maintain and improve on current ones

Of course, these land development steps are easier said than done, but it is nice to know Ayala Land and Ortigas and Company have successfully implemented this formula, hence we now have the Makati Central Business District and the Ortigas Center as the two main financial districts on Metro Manila. They are surrounded by the primest villages there. In Makati, you have Forbes Park, Dasmarinas Village, Urdaneta, Bel-Air and San Lorenzo Village. In Ortigas, you have the Valle Verde villages, Greenmeadows, Acropolis and Corinthian Gardens.

All these above-mentioned posh addresses started at prices below p2000/per square meter, but now, they command P30000-80000/ square meter values! Imagine what it would have been like if you were one of the lucky lot owners to invest early… What a jackpot indeed!

Now, we investors have a chance to ride on the next wave of Philippine real estate investment success with the story that Ayala and Eton are building in Santa Rosa Laguna. Both are developing hectares of Laguna property into city-type developments, complete with residential, commercial, financial and industrial zoning. Here are simple comparisons..

COMPARATIVE POINTS	AYALA NUVALI	ETON CITY
Developer Reputation	BEST in the Philippines	New Player, so far so good..
Schools to be Built There/ Already Built There	Xavier School, St. Scholastica	University of the East, University of Santo Tomas
Location	Inside Sta Rosa Laguna and Canlubang, 10 mins from SLEX	Better; Right on the ETON CITY – South Luzon Expressway exit
Unique Selling Proposition	The Ayala brand reputation, superior features	35-hectare lake inside village with island lots, better location
Price Per Square Meter and Cuts	Same: p9–16k/sqm at 150 to 1000 square meters	Same: p9–16k/sqm at 150 to 1000 square meters

For savvy investors who have an eye of the future and a desire to maximize profits in the lot appreciation of these future Makati lots, you may inquire more about Ayala Nuvali and ETON CITY with…

Administrator, the Real Estate Philippines News Blog
Account Manager, Eton Properties
Landline: +632-4258726, Cell: +63920-9124909
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Tags: future makati, future makati city, Laguna property, Santa Rosa Laguna, Sta Rosa Laguna

This entry was posted on Tuesday, December 23rd, 2008 at 4:50 am and is filed under Commercial Properties, FLOOD-FREE PROPERTIES, Laguna Properties, Pre-selling Lots. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.